Digital Darwinism: Survival of the Fittest in the Age of Business Disruption

By reading this koob, you will discover ways to adapt your company to ever-changing technology and survive in the age of transformation.

You will also discover:

• The importance of change in a company in order to stay relevant

• Why companies are reluctant to implement change

• The ease of change for different levels in a business

• The different technological eras of history to better predict technology’s evolution

• What to consider when planning for change

• How you can implement change in your company

In today’s world, as new technologies are constantly being introduced, it has become difficult even for a consumer to keep up. While technological advancements are generally thought to make things more convenient and efficient, companies in fact face many challenges when they set out to transform their business structure. Tom Goodwin outlines the reasons behind this and provides advice for companies that hope to successfully make changes in order to maintain their relevance. Will implementing change in your company help you survive?